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What is Push!Color?

from 2011

Japan’s Leading Colored Contact Lens Specialty Store

1,000 Colors

Over 80 Japanese brands available

120+ Regions

Delivery to many countries and regions around the world

BFCM 2024

Black Friday & Cyber Monday Campaign

This year's Black Friday and Cyber Monday will be the most exciting in Push!Color history! 🎉

Since its launch in 2011, Push!Color, Japan’s specialized colored contact lens brand, has been loved by customers worldwide, achieving sales in over 100 countries as of August 2024. 🌎✨

To celebrate this milestone, we are proud to announce a special guest as our campaign ambassador this year.
From NIJISANJI EN, the top players in Japan’s VTuber, two amazing talents will host a live stream! 🎤🌟

A dream collaboration to share the charm of JAPAN brands with the world is coming true. 🤝🇯🇵

Don’t miss out on the best deals of the year! 💸🛒
Whether it’s your usual favorite colors or a fateful encounter with your ideal new color, there’s something special waiting for you! 👀✨💖

Live streaming on November 25, 2024, at 21:00 (JST)!

Campaign Now!

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